Fiber cut: Almost 20,000 Orange customers on site in Hauts-de-Seine

Work on the Clamart station damaged Orange’s underground fiber optic cables and caused the unavailability of internet and phone services routed through the operator’s box. A full recovery is not expected until October 31, 2020.

While the national hiring scenario seems increasingly likely while waiting for President Emmanuel Macron to speak at 8 p.m. that Wednesday evening, teleworking should come back to power. For those who already use it, at least for Orange customers in Hauts-de-Seine, this way of working is more of a nightmare than a dream at the moment. Underground fiber optic cables were accidentally damaged while work was being carried out on Clamart Station, which will be used by the new subway lines 15 and 10. The result: no more internet access or landline phone services for nearly 20,000 customers of the leading French telecommunications operator. And that in the communes of Issy-Les-Moulineaux, Malakoff, Clamart and Châtillon.

“Network experts have found a redirect solution to restore as quickly as possible. The repair will take effect at the end of the afternoon to recover in the evening, ”Orange said in a tweet on Tuesday, October 27th. Problem: Unfortunately, this workaround does not seem to affect all customers affected by this outage. Many of them forward support messages from the operator indicating a return to normal between today and October 31, 2020. “The accident site announced that I would be recovered on October 31st after me. to have announced this day at the end of the morning, then tomorrow, then Thursday … And you tell us tonight … which date is the right one, please? No lies, preferably mrc ”, tweeted a Twitter user, obviously annoyed.

The government wants 250 online marches before 2022

On October 23, 2020, Amlie de Montchalin, Minister for Transformation and Public Service, presented the plan to accelerate the digital transformation of state and territories as part of #FranceRelance. Registered in a one billion euro program, 500 million pilot projects are directly affected by his minister. Sophie Cluzel, State Secretary to the Prime Minister responsible for people with disabilities, also spoke about the accessibility included in the plan.

“Before we accelerate, we have to measure,” said Amélie de Montchalin, Minister for Transformation and Civil Service, and opened her presentation of the plan to accelerate the digital transformation of the state and territories on October 23. 2020. This is the role of the Observatory for the Quality of On-Line Procedures. Two million French people who are or are not familiar with digital technology, with good or bad connection, in the city or in the country, etc., have given their opinion in the past twelve months. 71% have positive opinions, which is below the 80% target. However, the detailed compendium allows the state to know where to improve according to the real (and not assumed) expectations of citizens.

The President of the Republic and the Government are committed to an ambitious target to be achieved by 2022: 250 daily administrative procedures will be carried out online. Indeed, it is incomprehensible to the Minister that we can do anything online except carry out certain routine administrative procedures. “Digitization means making everyday processes accessible anywhere, anytime,” she noted before adding: “But it’s actually about improving access to public services, not replacing the other channels. Agents can contact with Repositioning added value ”, leaving the basic practices of independent citizens to the digital channel. So far, 182 practices are online, 72.8% of the target. However, this means that digital technology is being taken seriously from the start and not as a technical modality at the end of the project. Amélie de Montchalin concluded: “We have to bring the CIOs of the ministers to the strategic level, not that they are called at the end, otherwise we will not move forward.” “

EUR 500 million, of which EUR 208 for the working conditions of civil servants

Within a larger program of one billion euros, the Ministry of Transformation and Public Service has its own budget of 500 million euros for the part that falls under its responsibility. 208 million is to improve the working tools of civil servants (improving the tools to enable teleworking, improving the flow of the state inter-ministerial network, training, etc.). And the minister made it clear that the term “civil servant” is not restricted to statutory civil servants or just state administrations. It will be possible to mobilize this fund for the benefit of CNAM or Pôle Emploi representatives. The minister therefore remarked: “The administration is also behind the counter. When we have digital before us, but then paper processing, we have lost interest in digital. »88 million are to support the transformation of local communities. After all, 204 million are earmarked directly for the digital transformation of the state. This last part naturally concerns the digitization of procedures, but also the support of best practices from practice, the “thorough” transformation of internal (back office) practices and the exchange of data. “The health crisis has shown how difficult it is to gather information on the ground,” said the minister. Ministries, municipalities, etc. Anyone wishing to benefit from this fund must go to the ministry’s one-stop shop. Applications can already be collected, although funds will be available on January 1st.

Some ministries are already very well positioned in the digitization race, others much less well. The Prime Minister’s Services, the Ministry of Economy, Finance and Reconstruction, the Ministry of Agriculture and Food and the Ministry of Ecological Change thus have an excellent 100% of the steps that can be taken online 30% for Justice, 45% for Territorial Cohesion and 58% for culture. But the satisfaction rate is also very different: 80% for justice or foreign affairs versus 65% for business and 60% for culture. Amélie de Montchalin qualified people who may seem brutal: “The technical difficulties, the complexity, the safety … like the number of procedures vary greatly from ministry to ministry. If you make a complaint online, you don’t need to apply for a boat license. “”

Sophie Cluzel, State Secretary to the Prime Minister responsible for People with Disabilities, attended a video conference

Citizen satisfaction also varies greatly depending on the topic. If simply contacting support satisfies 75% of users, with an overall satisfaction of 71%, if the availability and responsiveness of the websites is 67%, then two points deserve serious progress. 47% of the websites therefore have a real “Tell Us-Once-Once” account. This approach is to first get the information available in other administrations (if the user accepts it) before requesting information or documents again. This implies a real work of connections or even API. France Connect mutual identification is currently only used in 60% of cases (the goal is 100%).

And worst of all is accessibility: 12% of the services satisfy users by taking into account different disabilities. 21% of services have been required to publish an accessibility statement for less than three years. The regulatory reference in this area is the RGAA (General Accessibility Reference for Administrations). Sophie Cluzel, State Secretary to the Prime Minister responsible for people with disabilities, was offended: “Accessibility is an issue that we are not giving up. But we’re still catching up because we don’t have a native creation of accessible approaches yet. The real problem here is the high deficit of webmasters trained in accessibility. The formation of such webmasters is an economic opportunity for both members of the government.

Find out more:

– Observatory for the quality of on-line procedures

– The one-stop shop #FranceRelance of the Ministry of Transformation and Public Service

How brands invest TikTok in France

TikTok arrived in Europe in 2018 and has convinced young and old and brands. Balenciaga, Danone, La Redoute, Renault, supermarkets, energy, telecommunications and even recruitment firms are looking for new prominence on Chinese social media. The French subsidiary announced its first concrete results.

Tiktok France does not disclose the number of French users and does not comment on the potential impact of its parent company’s US setbacks on its operations. However, it is clear that the Chinese social network has attracted internet users and … brands especially since the March restriction. France is no exception to the rule.

Some brands such as Coca-Cola or Apple were expected for this type of medium, others provide more surprises. Haute couture and luxury that are not exposed to physical events, for example, have proven themselves in the new networks. Burberry has chosen Amazon’s esports platform, Twitch. And YSL, Louis Vuitton and Dior have chosen TikTok. Balenciaga is even an early customer who has become a returning customer. More surprisingly, La Redoute was also tempted. The mail order company has exceeded its goals so far that it wants to repeat the experience. With a few exceptions such as the intermediate group Synergy, B2B almost never stays in the network. However, Arnaud Cabanis, general manager of the French subsidiary, states that several recruitment companies are in the starting blocks. The difficulty of getting the youngest interested had also prompted the National Police to successfully run several campaigns on Snapchat and Instagram to recruit their future cadets.

All kinds of brands in all kinds of industries

“We have more than 250 active customers in France in a wide variety of industries,” explains Arnaud Cabanis. It all started logically with the numerous game studios in France whose formats are natively adapted to TikTok. Large groups like Société Générale or L’Oréal, Renault with his Zoe on the Tour de France, Mercedes, Porsche, supermarkets, tourism with the Puits du Fou or Futuroscope … All industries are interested. In the 4th quarter of 2020 we will have energy suppliers and telecommunications operators. “”

According to TikTok, the campaign results are phenomenal in terms of the number of views and click-through rate. “The brands don’t tell us the impact of their campaigns on their sales,” explains Arnaud Cabanis. But many come back, such as Balenciaga, Danone or La Redoute. It is a sign. A Kantar study commissioned by TikTok confirms the first concrete offline effects of certain operations such as However, the company warns: In the beginning, the other platforms also had very good results in terms of brand awareness and purchase intent before the trend reversed.

“The new negotiation chip is commitment,” said Arnaud Cabanis, Managing Director of TikTok France.

But why are marketing departments interested in this social media today? Another in an increasingly rich panel. First of all, TikTok isn’t something very original in the terms of Snapchat and Instagram, and it offers mobile users the ability to share videos from 15 to 60 seconds. So far nothing very different. But it makes it easier for everyone to create personalized clips and focus on entertainment. And the youngest, aged 13 and over, adopted it at high speed. Each user has their own personalized feed to share these short videos, amateur and always musical. According to Kantar, TikTok is completely different from other platforms, especially because it doesn’t promote style, but everyday and simple. UGC (User Generated Content) is king and with two or three clicks anyone can become a creator with a little editing, a music library of over 7000 copyright-free songs, special effects …

“The numbers and the number of sights don’t matter, says Arnaud Cabanis, it’s the authenticity and, in particular, the commitment that counts. The new negotiating chip is commitment. This is what brands are looking for. »A small stranglehold for its competitors, Instagram and their influencers with millions of followers. Indeed, the Chinese network insists on the investment it makes in its “creators”, a qualifying trait it prefers to that of influencers. A pure distinction in vocabulary.

As can be seen from the Kantar study, the platform for targeting the so-called Z generation is obvious. “However, TikTok’s audience is bigger than you think”. If a third of the devotees in the world are between 16 and 24 years old, another third is between 25 and 34 years old, like the last third, which comes from the cacochymes over 35 years old. A relative aging of the TikTok population that has a lot to do with the pandemic and worldwide lockdowns.

Creator, influencer at the center of TikTok’s strategy

TikTok created a marketplace to connect creators, influencers and brands together. (Source Kantar)

The most creative, but also the most viewed by TikTok subscribers, are one of the most important cogs in Chinese business strategy. The Chinese have opened a creator marketplace in the French market to connect these influencers with brands. It refers to their profiles according to centers of interest (dance, magic, fashion, play …) and to their metrics (see picture Kantar). “We can advise brands, guide them, but we only intervene in the context and not in the relationship or the definition of compensation,” says Arnaud Cabanis. For example, we presented Flashboy.MP4, a king of editing and film production, lover of rap and street music, in Clairefontaine. But then they worked directly on the creative development together. “”

The Chinese have launched a USD 200 million (EUR 170 million) fund to support these influencers, which is expected to increase in the coming years. The approach has been criticized by users from the start, as our colleagues at Wired reported in September, doubting interest and even the allocation of funds. TikTok responded on its blog in early October, stating that the calculation involves a combination of factors including number of views, engagement to content, and compliance with house guidelines. Subjective elements, which are therefore at the discretion of the platform. However, it is also reluctant to reduce the number of views of those entering the fund.

The hashtag challenge, atypical format, taken from La Redoute

At the end of June, the Chinese grouped all their devices for brands under the same umbrella, TikTok for Business. Arnaud Cabanis recalled that there were 5 formats: in-stream advertising, the popular hashtag challenge, creative tools called branding effects, push notifications and profiles. Apple was the first prime-time video customer to stream with a 24-hour exclusivity reserved for a single brand in the French market every day. Your 60-second clip had a 15% click-through rate. Coca-Cola opted for a 3 second video with no sound! It was broadcast for 24 hours.

Unique to TikTok, the hashtag challenge appeals to businesses, including some of the most traditional. The principle is simple: a brand challenges internet users with an associated hashtag. In order to rejuvenate its customers, the shipping company La Redoute from the north, accompanied by its agency Fred & Farid, started a casting on August 14 with the name … #LaRedouteChallenge. They worked with TikTok to find the best format to generate virality and identify the muses of his future campaign. The platform brought her into contact with 3 young influencers. Result? 255 million views.

“Balenciaga was one of our first customers in France last Christmas to drive traffic to its brand new e-commerce website,” says Arnaud Cabanis. The results were exceptional with an 18% click-through rate (CTR) on the video buttons returning to the website, almost 20 times the result on other platforms! Since then, they have revamped many campaigns. “”

What about respect for private life? Given the sensitive issue of data protection and privacy, especially for a Chinese player, highlighted by the conflict with the US government, TikTok opened a “Trust and Security” center. ) reserved in Dublin for the protection of users. The company is building its European data center in the Irish capital, which will be operational in 2022. The platform also allows its users to switch their accounts to private if necessary, not allowing comments, and blocking messages. Directly for children under 16 and has a family relationship with the parents … In her transparency report, she states that she deleted more than 104 million videos.

100 million followers in Europe. Tiktok has been available in Europe since August 2018 and has several offices including France, Great Britain, Italy and Spain, with a total of 2000 employees. It has 100 million users in the Union but does not share figures on the number of its members in France.

Platform.sh starts a framework marketplace

Platform.sh’s PaaS is complemented by a marketplace that enables the rapid deployment of more than fifty frameworks for developing applications and websites. This allows you to manage applications and their dependencies directly from a GitHub repository.

To make it easier for web developers and digital project managers to access the most widely used open source tools, PaaS, the web application development company for Platform.sh, has just opened a marketplace offering a wide range of frameworks, languages ​​and models and microservices, which can be provided at the push of a button. This allows a team to manage their application and its dependencies from their GitHub repository and integrate their contributors into the project in the same way. Among the sixty accessible technologies that can be implemented on any park of websites we find Go, Java, Node.js, PHP, Python, Ruby, Drupa, Ibexa DXP, Laravel, Magento, Strapi and Symfony, Typo3, WordPress or even Akeneo, Backdrop, Django 3, Helidon, Jenkins, Next.js, Payara Micro, Pimcore, Pyramid, Opigno, Pelikan, Quarkus, Sculpin, Wagtail, Wildfly, etc. And if the framework used by a development team is missing, Platform.sh suggests to report it.

Some random examples with the minimalist Express framework written in Node.js, the marketplace offers an application framework that shows how to connect to a MariaDB 10.4 server or a starter kit for projects that use the server runtime from dynamic Open Liberty Eclipse MicroProfile application hosted on Platform.sh. The application framework provided can be modified as required using the PaaS Config Reader to simplify access to the variables of the hosted environment. A little further on, a template brings a starter kit for enterprise wikis projects, with XWiki being hosted on Platform.sh. This contains a PostgreSQL database for storage, which is configured automatically. XWiki is loaded during the build phase and runs with Jetty.

Integrated application performance monitoring

Through its marketplace, Platform.sh also offers a solution for monitoring application performance in order to improve code quality. The PaaS operator argues that by managing their own APM in their cluster, their users can avoid sending their data to an outside service and reduce security risks accordingly. Among the providers of frameworks that are hosted in the market, the publisher of the e-learning solution from Opigno emphasizes the advantage of providing its technology in this way while benefiting from a PaaS in which everything is automated. Strapi, for his part, points out the advantage of being able to get a new instance of his headless CMS with one click.

The cloud environment for developing and hosting Platform.sh applications and websites is available worldwide in cooperation with the hosting providers Orange, AWS and Azure. One of the special features of this PaaS lies in its cloning functions, which make it possible to replicate an existing website in less than a minute and thus bring it into production in a secure manner. Today SOC 2 certified, the platform is used by very large companies to manage large fleets of web applications that cut development times by 40% because users could measure it in one way. repeated. It is also used by Magento as a host for its cloud e-commerce offering and by many SaaS publishers.

Antitrust lightning bolts hit Google in the US

The US Department of Justice and eleven states eventually filed a complaint against Google for abuse of a dominant position. An action that fines the supplier billions of dollars.

The process was beautiful and in full swing, it is now a reality. The US Department of Justice has filed an unprecedented complaint against Google through US Attorney General William Barr and 11 states (Arkansas, Florida, Georgia, Indiana, Commonwealth of Kentucky, Louisiana, Mississippi, Missouri, Montana, South Carolina, and Texas). The latter aims to abuse a dominant position in the online research and advertising market.

This process is likely to be the most important since the mid-1990s, when Microsoft was on the grill of American justice. It should be noted that all attorneys general of the states involved in this action belong to the Republican Party and reserve the right to initiate equivalent proceedings at local level.

Use of Anti-Competitive Tactics

“Two decades ago, Google became the darling of Silicon Valley as a sprawling startup with an innovative method of searching the emerging internet. This Google has long been gone, ”we can read in the indictment. “Today, Google is a monopoly administrator of the Internet and one of the richest companies in the world, with a market value of $ 1,000 billion and annual sales of over $ 160 billion. For many years, Google has used anti-competitive tactics to maintain and expand its monopoly in the general search, search advertising, and general search text advertising markets – the cornerstones of its empire. “”

For its part, Google has introduced a very surprising first line of defense: “People use Google because they want to, not because they have to, or because they can’t find alternatives. In Europe, the publisher had already been sentenced to a record fine of 4.34 billion euros for abuse of a dominant position. There is no doubt that the online search and advertising giant is risking even greater risks in its national market by doing this.

Follow our web conference: What Strategy in Social Media in Times of Fragmentation?

On October 15th, Enjeux Marketing and Le Monde Informatique invite you to a morning on web TV in the wider universe of social media. The Eiffel Tower Operating Company, Antalis Group and Linkfluence will share a broader panorama of the latter as well as social marketing practices in B2B and in times of pandemic. Sign up to follow us on Thursday October 15 from 9:11 a.m.

No marketing strategy without social marketing. Today, most consumers begin their customer journey online, but rarely on the website of the brand or product they are looking for. They browse Facebook, Instagram or Pinterest. Unsurprisingly, many brands will be looking for them here now. Still, the social media landscape changes every day and is enriched by newcomers. Snapchat, TikTok, but also e-sports with Twitch and video games with Fortnite, Minecraft or Animal Crossing are increasingly becoming marketing playgrounds. To help you find your way in this changing world and its practices, we invite you to participate in our WebTV program on October 15th with Enjeux Marketing and Le Monde Informatique. We will try with our speakers to answer the question “What strategy in social media in a time of fragmentation?” To answer. “.

Panorama of new networks

Brands like Burberry’s and La Redoute are venturing into Twitch and TikTok

We open the morning with Guilhem Fouetilhou, co-founder of the social listening company Linkfluence. With him, we will review these new social media that are seducing brands today to understand who they are and we will discover the interest that some companies’ marketing is already taking in them. For example, we’ll see the Twitch esports platform undoubtedly anticipate a whole new trend in fun, interactive community marketing. And that it’s not reserved for sports or games brands! We are going to step into the secrets of the fascinating TikTok. Here, too, a new path for brands. And like Twitch, a path to a very young audience that marketing teams can’t always attract.

Registration for the web conference: To view the detailed program of the event and to register, go to the program page “What Social Media Strategy in Times of Fragmentation?

The essential social networks in the B2B area at Antalis

When this panorama is over, we will welcome Franck Chénet, Director of Digital Transformation and Communication at Antalis, who will share his conviction as an iconoclast. For him “social media = business”. This belief is all the more surprising given that Antalis is a B2B group. It sells paper, cardboard and visual communication as an indirect model. When he joined the group in 2016, he defined and implemented a very specific development strategy in social networks. He’ll explain it to us and share his KPIs and solid results with us.

Covid obliges, the Eiffel Tower disrupts its strategy

For the Eiffel Tower, social networks are shuttles between the world and the flagship, its website.

Eventually we’re going to end up with a great woman whose Covid-19 completely changed social media strategy. The Eiffel Tower was preparing to invest the Chinese networks Wechat or Weibo or even Russian Facebook Vkontakte when the pandemic stalled its momentum. As the director for digital marketing of SETE (the Eiffel Tower operating company), Stéphanie Renault, will tell us in full transparency, the most instagrammed monument in the world had to rotate 180 °. Of course, while it attracted the publications of internet users from around the world, it had to pique the interest of a completely different public, a local public that loves it but never visits: the Parisians.

EU renews market to manage the .eu extension

A tender has been opened to find the future manager of the .eu domain name extension. Does the current operator EURid still have a chance?

Who will be responsible for .eu? The European domain extension is indeed looking for a new owner instead of EURid. The European Commission is in the process of extending the contract for a period of 5 years. The lucky winner will monitor 3.6 million domains as of October 2022. The European Commission’s Directorate-General for Networks, Content and Communication Technologies is handling this case. Its director, Pearse O’Donohue, invited DNS players, including registry operators, to apply.

The Brussels executive will be very careful to ensure that the procedure is properly followed. Other tenders launched in recent years have been affected by corruption allegations and legal challenges, particularly with respect to the .co (Colombia), .in (India) and .au (Australia) extensions. The EU therefore wants to avoid controversy and insists that applicants should only be non-profit organizations based in Europe. These criteria should prevent companies like Afilias and Neustar (involved in the Colombian renewal case) from applying.

Do the criteria favor EURid?

De facto, other actors are excluded for registration operators unless they set up non-profit subsidiaries in Europe to serve this market. Another key element of the .eu contract will be multilingualism. It could then put English-speaking players like the English Nominet or Centralnic and Minds + Machines at a disadvantage. Among other things, “the contractor must ensure that its internal governance adheres to the principles of effectiveness, efficiency, responsibility, transparency and responsiveness,” says the tender.

With all these requirements one can imagine that the current .eu TLD owner EURid will leave the favorites in order to take over his own successor. Nothing is less certain, however, the relationship between the EU and EURid has been put to the test, particularly during the Brexit period when the Commission requested that the .eu domain names associated with UK owners be removed as soon as possible. official UK release. The registration has lost millions of domains and its reputation has suffered. EURid cannot even rely on the financial aspect to seduce the Commission. The annual .eu revenue of 12.6 million euros is a drop in the ocean in the EU budget. The extension is seen as a showcase. “The aim of the .eu TLD is to strengthen the Union’s identity and promote the Union’s values ​​online, such as multilingualism, respect for privacy and user security. Respect for human rights as well as the Union’s specific priorities in the digital field ”, it says in the call.

On the way to reducing GAFA?

After a long study of GAFA’s competitive practices, a report from a subcommittee of the American Congress concludes that monopolies exist. This calls on the House of Representatives to review antitrust laws and advocate the segregation of certain activities.

The shadow of an antitrust twist hangs over Google, Apple, Facebook and Amazon. The famous GAFAs were put on the grill during an investigation by the US Congress’ Antitrust Subcommittee. It spent 16 months researching the competitive practices of technology giants and eventually produced a nearly 450-page report. The result is final, the GAFA are in a monopoly situation and have abused this position. “Companies that were once combative start-ups and rejected the status quo have become monopolies, like in the days of oil barons and railroad magnates,” the report said.

He adds, “These companies are too powerful and they need to be limited and properly regulated. Our economy and our democracy are at stake. “The subcommittee therefore proposes several remedial measures, in particular the dismantling of the GAFA. In addition, she suggests revising the antitrust laws so that companies can no longer get so big and powerful. In order to control the companies, the subcommittee believes that larger budgets are allocated to the FTC (Federal Trade Commission) and the Justice Department’s antitrust division. During an election period, these recommendations are not shared by the entire political class. Many elected Republicans thought the funds were too harsh.

GAFA under the microscope of anti-competitive practices

But what are we showing the various companies in detail? Amazon is accused of dominating the e-commerce market and collecting consumer data to bolster its position. An analysis not shared by the main interested party who posted it on a blog. “Misguided interference with the freedom of trade would kill small independent traders and punish consumers by raising prices and reducing their choice.” The company also believes that “downgrading Amazon would endanger the jobs of 2.3 million sellers.” For its part, Google is accused of monopolizing the online search market. 81% of searches on PCs and 94% on mobile are made through Google. According to the report, it acts as a “guard”, ie as a necessary passage for any research. Mountain View does not subscribe to this market analysis and the listed legal remedies. “The purpose of antitrust law is to protect consumers, not to help competitors,” said Google. “We disagree with today’s report, which contains outdated and inaccurate claims made by business competitors regarding search and other services.”

Apple excels in controlling applications installed on iOS devices and giving preference to its own applications over third-party applications (with a 30% retrocession of rights). The report also examined the suspicion of preferring Apple apps in search results. As we can imagine, the Cupertino company has failed to appreciate the subcommittee’s analysis and is planning to produce its own report to refute the various allegations. Finally, the report ends on Facebook, indicating that the company’s dominance on social media is “ingrained”. Mark Zuckerberg has been accused of arbitrarily centralizing personal data in order to use it and dominate the online advertising market, or to buy competing companies and then kill them. She didn’t respond to his allegations.

An employee’s private Facebook thread is evidence of their firing

The Court of Cassation has just created a new labor law case law for social networks in a dismissal procedure.

The comments of disgruntled employees who post negative comments about their employers on Facebook have already resulted in a plethora of case law. These comments are only reprehensible if they can be equated with public comments and are therefore not reserved for selected friends. The Cour de Cassation has just clarified the labor law for social networks on the occasion of a judgment of September 30, 2020 (Cour de Cassation, Social Chamber, September 30, 2020, No. 19-12.058). In this judgment, an employee of a textile group published photos in front of the employer’s public communication, which show her employer’s new collection in her private profile. This publication justified his dismissal and the Court of Cassation has just approved.

The prejudice for the employer was obvious: the employee had hundreds of contacts in the fashion world in her private network, including her employer’s competitors. The question asked was not about that damage, but about the employer’s ability to produce private disclosure as evidence of the damage justifying the dismissal. Wasn’t there an employee privacy violation and illegal evidence? The Court of Cassation found that the warning was given by a colleague who is on the licensee’s private network and has legitimate access to the publication. Above all, the Court accepted this interference in proportion to the legitimate aim pursued (the right to take evidence).